Gregory (Harvard, '04) just lost $5 Mill on Porkbellies
For those of us who use an airstrip that is served by Southwest Airlines there is no competition. Our search for flights begins and ends at their website. No matter how the numbers appear at the beginning of the planning stage it almost always shakes out that no other airlines can compete with what SW has going. The reasons are many: Tons of flight options to major destinations, cheap tickets, simple and effective reward system, no change fees and no baggage fees. Those last two points have been jimmy-jammed into our melons over the last few months ever since Southwest launched their recent slew of ads.
It all seems good and if this post stopped now our cult of followers would be sure RTB has sold out maaaaaan (shut-up hipsters). Ahh, but this post, sadly for you, is not over and we have a gut feeling that things are going to get very ugly down by the beach...
